Presented by Adobe

Personalizing Reading: One Size Doesn't Fit All

Mar 11, 2021

4:00pm – 4:30pm CT

In America, only one-third of students read proficiently, and 54% of adults read below the sixth-grade level. Research shows individual reading perception is a key barrier: One text format does not fit all, especially when working across digital devices. Adobe’s Entrepreneur-in-Residence and the founders of Readability Matters discuss the latest data on improving readability and cutting-edge solutions that enable readers to customize text format and optimize the reading experience for all.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Kathy Crowley
Kathy Crowley

Readability Matters

photo of Marjorie Jordan
Marjorie Jordan

Readability Matters

photo of Rick Treitman