Who Gen Z Is & Why You Should Care
Gen Z. You’ve heard the term but are likely wondering, “What’s the big deal?” For educators and administrators, it means a new generation of students—one that has never lived in a world without smartphones, social media, or the internet. To meet Gen Z needs, it’s essential to understand who it is. In this session, Jason will distill The Atlantic’s research findings around Gen Z to highlight trends that inform how to engage meaningfully with the group.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Jason Tomassini
Atlantic 57