Beyond the Desk: Achievement Through Business Ed

How does the student go beyond the desk to blend academia and business? Given that two-thirds of their employees are under the age of 21, Amy’s Ice Creams took a unique approach to internal education using Design Thinking, Gamification, and Project-Based Learning encouraging students to build the business of themselves. You will see how a for-profit company uses the latest strategies in education to create better corporate citizens and well-rounded students.





Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Mark Banks

Mark Banks

Amy's EDU

photo of Aaron Clay

Aaron Clay

Amy's EDU