Celena Aponte

Celena spearheads the development of research, programs, and resources aimed at fostering sustainable entrepreneurship. With a forward-looking approach, she adeptly leads a data-driven strategy to identify entrepreneur needs and mobilizes collaborative efforts to address both immediate challenges and systemic root causes.

A design thinker and lifelong learner, Celena's journey into entrepreneurship education has been a creative one. With over a decade of international brand development experience as a PR Director for prominent musicians and celebrities, she has guided individuals through growth and the accompanying pressures. Notably, Celena designed and taught a Creativity & Innovation course for five years at San Francisco State University.