The process is more important than the result. One’s approach to that process is synonymous with one's attitude towards life. The process is how we cultivate our mind, body, and creative spirit. The process is the product. The TOMONOSHi! Way and the TOMONOSHi! Sophisticated Play Design Philosophy both are rooted in the psychology of play with the intentions of engaging the imagination of others, as well as one's own imagination. A more playful life will lead to the creation of more playful products. Learn how you can live a more playful life and design a more playful world.