Thought Leadership Surveys: Insights & Positioning

Wednesday, March 8
5:30PM - 5:50PM
JW Marriott - Room 201-202

821771

Peter Grunwald
Grunwald Associates LLC - Pres

Summary

Learn how thought leadership research can reinforce your company’s positioning, and if you’re an educator, get research ‘ammunition’ to understand – and advocate for – education innovation. Gain practical advice on research as an advocacy and communications tool. Peter Grunwald will present research that identifies key trends in education technology from carefully-designed national surveys of educators, parents and students. The examples will illustrate how thought leadership research can reinforce companies’ brands. Examples will draw from public research on social media use, mobile learning, micro-credentials, music education and other subjects.

Event Type:
Sessions
Format:
Future20
Track:
Business
Tags:
advocacy research thought leadership

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